LATE NIGHT’S BACK
When it came time to re-launch Jack’s iconic Late Night menu, we wanted to remind everybody that there’s just something different about people who eat Jack late. We transformed restaurants into a late night destinations, and created a remix to "Sunglasses at Night", the first paycheck Corey Hart has seen in a long while.
TV, OOH, Packaging
“Late Night’s Back”
“Try It”
“Different”